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Covering strategic and technical aspects of analytics.

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Subscription Model: North Star Metrics

How To Decompose And Maximise Monthly Recurring Revenue (MRR).

January 11, 2021 | By Candice Ren

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Freemium Apps: Five Data Strategies To Increase Revenue

Without sacrificing overall activity and user engagement.

December 16, 2020 | By Candice Ren

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eCommerce Analytics Guide: Getting Started

Build a solid infrastructure quickly to generate analytics ROI for your eCommerce business.

October 13, 2020 | By Candice Ren

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Accelerating Growth Cycles with Analytics, Part 5: Closing The Loop

Reviewing how analytics helps accelerate growth.

July 8, 2020 | By Candice Ren

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Accelerating Growth Cycles with Analytics, Part 4: User Retention

Optimising retention and keeping users happy.

June 8, 2020 | By Candice Ren

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Accelerating Growth Cycles with Analytics, Part 3: User Engagement

Engage users throughout their lifetime.

February 24, 2020 | By Candice Ren

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Accelerating Growth Cycles with Analytics, Part 2: User Activation

Maximise the performance of your onboarding after acquisition.

February 12, 2020 | By Candice Ren

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Accelerating Growth Cycles with Analytics, Part 1: User Acquisition

How to envisage a data strategy that aligns tightly with your growth objectives?

February 5, 2020 | By Candice Ren

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